The KIT start-up store2be has created an online platform that facilitates the temporary lease of advertising and retail spaces for brick-and-mortar businesses. It allows companies to benefit from the existing customer frequency in these spaces and present their products in an optimal environment. We have interviewed the store2be team on their idea, the foundation of their company and their future perspective.
Three minutes – about the duration of an elevator ride – that is the time frame available for founders and young entrepreneurs at the Elevator Pitch BW to present their business idea. Ten startup teams rose to the preliminary regional challenge. Two KIT teams won over the jury and about 100 listeners with their poised presentations.
On 11/12/2015, the CyberChampions Award was awarded as part of the ShareBW Congress. The prize was offered to founders and young businesses from the extended TechnologieRegion Karlsruhe (Karlsruhe TechnologyRegion) in the categories “Best Concept” and “NewComer” as well as a special prize for “Innovation.” As early as October, 29 applicant teams pitched in order to be selected for one of the coveted spots in the finals. A 17-person jury, including former prize recipients as well as representatives from industry and economy, evaluated the submissions. The decisive factors for a spot in the finals were specific know-how about markets and customers, a clear positioning, and a smart strategy. Ten startup teams with roots at the KIT were selected among the 11 finalists. Continue reading